Are attitudes to people with learning disabilities negatively influenced by charity advertising? an experimental analysis.
By: Doddington, K.
Contributor(s): Jones R S P | Miller Y B.
Series: Disability & Society 9 (2) 1994: 207-222. 1994Content type: text Media type: unmediated Carrier type: volume Subject(s): ADVERTISING | ATTITUDES | CHARITIES | UNITED KINGDOMSummary: The results of this study suggest that it is possible to present positive images of persons with handicaps while still encouraging the possibility of donation.Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Article Research | IHC Library | Article (Browse shelf(Opens below)) | Available (Article available on request) | 20577 |
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The results of this study suggest that it is possible to present positive images of persons with handicaps while still encouraging the possibility of donation.
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